Street Art Promotion at its finest...

At times, going down the traditional road of marketing is the best option. Google and Facebook have some of the worlds largest reaches to the most amount of people, and setting up a marketing campaigns with them usually create a lot of buzz about your brand or company.

At other times, hitting the streets with your own personal rugged campaign brings a completely different style of buzz to your brand or company. This is usually done best with true street artists who can help you maneuver the streets at night safely and most effectively.

Print Renegades sometimes hits the streets with art, creating a wider array of visual artistic pleasure when driving through the city. This is always done with other experienced artistic individuals, and is always done only on property that we own or get permission to specifically use.

Step 1: Making the posters - since we have a print shop ourselves, we dont have to go the traditional route of going to Kinkos to have things printed. We just print them ourselves.

STEP 2: Making the wheatpaste - this step an be found on multiple sites online, or if you want to just buy the premixed stuff at Home Depot, look for "wallpaper paste", which is usually the best. (mix about 1 parts water to 1 parts paste to make it more watery, best for street use).

STEP 3: Putting them up in the streets - For most, this would be the most difficult part, as this is not completely legal. Since we only put up on our own building OR others that we know who give us permission, this is not that difficult of a thing at all! :)

Risk Vs Reward Winter 2013

For the release of their Winter line for Risk Vs Reward Clothing, they had a bunch of new designs they were releasing at this years Unique LA craft fair in Downtown LA and really need to find the right printer to really nail each and every design. The owner, Dean, is very particular about the sizing of each image, the inks used, the colors of each design and making sure that every single element is paid attention to and no corners are cut.

Enter Print Renegades. Not only did we nail each of the designs, but we did it in record time, spending a few 18 hour days completing the designs so that they could ALL be ready for the start of the show on Saturday. Although it was rigorous and very difficult to work such long hours, the gratification that each of the designs brought as we completed them began to be the fuel that we used to continue on to finish them. It really made us realize that this work isnt just about the money or power, but more about being able to give every single client we work with EXACTLY what they want. Thats true craftsmanship!